Code of Ethics

• QLEW Member’s must provide a link to an SEO friendly link page, banner page or directory. SEO friendly links are static links which can be spidered by the search engine robots. Link pages, banner pages and directories that contain redirects will be rejected.
• QLEW member sites must have clear navigation to their links/resources page or dedicated area/directory. If we cannot easily find your exit links, your submission will be discarded. This includes sites that intentionally hide, mask, or minimize the link leading to the links page(s) and/or the contact means.
• If a QLEW members link page, banner page or directory contains categories, they must be well organized. There should not be an over abundance of categories or no category structure at all. The categories should also be proper. For example, the subcategory fine jewelry should not be located under the main category clothing.
• QLEW member sites must actively swaps links with other relevant sites and have an active links/resources page or dedicated area/directory for exit links and/or resources that would be of interest to website users.
• QLEW member sites must offer unique content to the Internet. We reserve the right to exclude sites that are obvious no-content banner farms, no-content affiliate link farms, and/or sites with little to no real content.
• QLEW member sites must follow good webmaster principles. No hidden text, no doorway pages, etc.
• In a reciprocal link situation QLEW members must not remove a link submitted by another company or person so long as the other company or person has a link back to the QLEW member’s site on their link page, banner page or directory. The QLEW member must contact the other company or person prior to removing their link in such a situation.
• QLEW members shall truthfully identify themselves, and/or their company and must provide a method of contact for website users.
• QLEW members shall encourage fellow members of the Quality Link Exchange Websites, and their colleagues to adhere to this Code of Ethics.

• QLEW members shall exercise the utmost level of integrity in all business transactions regarding paid link or banner services. Members shall work diligently to build and perpetuate faith and trust in their business practices.
• QLEW members shall not remove a link or banner in a client’s paid time frame and shall honor transaction agreements.
• QLEW members shall make no false statements nor circulate harmful rumors about a competitors’ products, business, financial or personal standing.